Planning

Eddie Love – Creating Magical Weddings in Skåne and on Mallorca

Eddie Love – Creating Magical Weddings in Skåne and Mallorca. With over 25 years’ experience in the events industry, Eduardo Suez Moore, founder of Wedding Planner Eddie Love, is a passionate expert in organising weddings.

With over 25 years’ experience in the events industry, Eduardo Suez Moore, founder of Wedding Planner Eddie Love, is a passionate expert in organising weddings. His journey in event planning began when he was just 18, but it wasn’t until 2005, when he was asked by a close friend to help with a wedding, that he realised his deep passion for wedding planning in particular. Since then, he has organised over 80 weddings and continues to create unforgettable memories for couples.

Bespoke Weddings – From Dream to Reality

Planning a wedding is a complex process that requires careful planning and coordination between multiple suppliers – from venues and catering to photographers and decorators. Eddie Love and his team ensure that every detail is perfect, allowing couples to enjoy their big day stress-free.

“My job is to tailor your wedding so that it’s exactly as you’ve dreamt of. I’ll help you find the perfect venue and plan the reception, the ceremony and the after-party – all according to your wishes. With my extensive network of partners, I can guarantee a seamless and luxurious experience from start to finish.”

Wedding décor from a themed wedding planned by Eddie Love, featuring creative styling and an overall concept.
Eddie Love, a wedding planner, is organising the details for a wedding ceremony and reception in Skåne.

Weddings in Skåne – An Idyllic Setting

Skåne is one of Sweden’s most romantic wedding destinations. The region offers a fantastic mix of scenic landscapes, historic castles and first-class venues. With his in-depth knowledge of the area and his extensive network of contacts in Malmö and the rest of Skåne, Eddie ensures he creates magical experiences in this charming part of Sweden.

Mallorca – A Dream Destination From 2026

For those dreaming of a romantic wedding in the warmth of the Mediterranean, Eddie Love will also be offering wedding planning in Mallorca from 2026. The island, with its crystal-clear waters, picturesque beaches and spectacular sunsets, is the perfect setting for a fairytale wedding. Whether it’s an intimate ceremony by the sea or a grand celebration at a private manor house, Eddie ensures that every detail is carefully thought out and tailored to the couple’s wishes.

A sunny square in Mallorca with historic buildings and a Mediterranean atmosphere – a place where Eddie Love will be organising weddings from 2026.
Sunset on the coast of Mallorca, one of the locations where Eddie Love will be offering wedding planning services from 2026.

You have over 25 years’ experience in the events industry. What first drew you to wedding planning?

Back in 2005, a friend asked me to help plan his wedding, and it was a real eye-opener for me. I realised how rewarding it is to be part of such a significant day, and I was hooked straight away. Since then, I’ve continued on this path and have had the privilege of organising over 80 weddings, with each event giving me new insights and experiences.

Can you tell us about one of the most memorable weddings you’ve organised?

It’s difficult to single out one specific wedding as they’ve all been so unique. I’ve had the honour of planning everything from two- and three-day celebrations to mixed-culture weddings, which has made every experience special. But some concepts that have really stuck in my memory include, for example, a glamorous Gatsby-themed wedding, a White Party, a magical fairy-tale-themed wedding and a colourful Bollywood wedding. Sometimes we’ve even had up to five DJs at a single wedding to create the perfect atmosphere!

How do you go about creating a personalised and unique wedding for each couple?

I always start by gaining a clear understanding of the couple’s vision for the wedding and ensuring that both feel happy with the overall planning. I then build on this by presenting creative suggestions – details and ideas they may not have thought of themselves, but which really enhance and bring the concept to life. In cases where the couple don’t have a clear vision from the start, I focus on getting to know them, their style and their wishes, to create a vision that reflects their personality and makes the day unforgettable.

A wedding dinner and reception with carefully planned entertainment and a wonderful atmosphere, organised by wedding coordinator Eddie Love.

What would you say is the biggest challenge in planning a wedding, and how do you deal with it?

What can sometimes happen is that the bride and groom find it difficult to let go of control. It’s understandable – they want everything to be perfect! Once they realise that we share the same goal and that I have full control over every detail, their worries usually subside. I’m quick and clear in my communication, involve the couple in all important decisions and answer any questions they have along the way. Over time, they realise they can trust the process, and then they can really relax and start looking forward to their big day.

Are there any trends in wedding planning right now that you’re seeing grow in popularity?

People are becoming increasingly conscious of what they eat and drink and are seeking a more creative experience. When it comes to drinks, they’d like something more exciting than a classic rum and coke – innovative and well-thought-out cocktails are very popular. The same applies to the food; instead of the traditional fillet of beef with potato gratin, we’re seeing increased demand for unique and unexpected dishes. Entertainment has also taken on greater importance. Brides and grooms and their guests often expect something extra, such as live performances, dancers or performance artists who really liven up the atmosphere. One trend that has really taken off is the ‘dinner club’ concept, where the evening unfolds at a carefully planned pace. It begins with a relaxed atmosphere where guests can mingle and get to know one another, whilst the BPM gradually increases with every song and act – until the whole dance floor is buzzing with energy.

What makes Skåne such a popular destination for weddings? Do you have any favourite venues there?

What makes Skåne so popular for weddings is the wide and varied range of venues – everything from charming farmhouses and stately castles to venues that have really gone all out to create magical wedding experiences. No other part of Sweden offers the same breadth and variety when it comes to wedding venues. From Arild in the north to Österlen in the south, there are fantastic options for all kinds of weddings. Even outside Vellinge, Trelleborg and Lund, there are beautiful venues and locations that offer the perfect atmosphere for the big day.

A scenic wedding venue in Skåne, one of many places where wedding planner Eddie Love organises wedding ceremonies and receptions.

From 2026, you’ll also be organising weddings in Mallorca. What inspired you to expand there?

I spend a lot of time in Mallorca every summer and have really fallen in love with this beautiful island. Just like in Skåne, there’s a wide variety of settings here for weddings, from picturesque beaches to charming vineyards. What’s more, Mallorca is a well-established wedding destination, with around 200 Swedish weddings taking place there every year.

What are the differences between planning a wedding in Sweden and one in Mallorca?

It’s important to be able to sell the vision, as the bride and groom can’t see everything in real time or check every detail themselves – such as the DJ, florist and décor. Another challenge is the language. Here, it’s a great advantage that I’m multilingual and speak Swedish, English and Spanish, which makes communication easier and minimises the risk of misunderstandings.

Book a Free Consultation

Choosing the right wedding coordinator can make all the difference to a successful wedding. Eddie Love offers a free initial consultation where the couple have the opportunity to discuss their ideas and visions. A detailed plan and quotation are then drawn up, tailored to the couple’s unique needs.

“Please don’t hesitate to contact me to book a free consultation. I look forward to hearing from you and hope that I am the right person to create your dream wedding.”

mindag@eddielove.se

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Do you need help planning your wedding? Find Eddie Love here!

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A profile of wedding planner Eddie Love, who works in Skåne and on Mallorca, with over 25 years' experience in the events industry.

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