ISSUE FW’26
In our new FW’26 issue, we take you to the south of France and to Renée and Jan’s wedding, which was a celebration of love, friendship and style. We also sit down with Louis Abel founder Jimmy Loutfi for an in-depth interview about how his own wedding rings marked the start of a new chapter in fine jewellery, and look ahead to New York Bridal Fashion Week for the silhouettes, details and ideas that will set the tone for the coming season.
Guests
Groomsman at a Wedding: The Ultimate Guide to the Role of the Groom’s Support
The groomsman is the male counterpart to the bridesmaids and plays an important role during the wedding. In the past, the groom’s entourage was known as the ‘brudsvenner’, who protected the bride and groom and looked after the bride’s dowry. Read more about the groomsman’s historical and modern roles.

Written by:
BRÖLLOPSGUIDENPhoto:
haute weddings & Katarina FedoraBeing asked to be a wedding groomsman is an honourable role that involves more than just wearing a smart suit. But what does a groomsman actually do, and what’s the difference between a best man and a groomsman? In this guide, we’ll go through everything you need to know to take on the role in style.
What is a groomsman?
A groomsman at a wedding is the groom’s equivalent of a bridesmaid. Historically, the role involved practical and protective duties, but today it’s mainly about being the groom’s closest support, sounding board and practical helper during the planning phase and on the wedding day itself.
The difference between a Groomsman, Best Man and Brudsven
A beloved child has many names, but in Sweden there are subtle nuances:
- Groomsman: The classic Swedish title. There may be one or more.
- Best Man: A more Anglo-Saxon term that often refers to the ‘head groomsman’, who bears the greatest responsibility (and often holds the rings).
- Brudsven: An older title often used for younger groomsmen (boys), but in historical contexts it was the title for the men who accompanied the groom.

The groomsman’s duties: Before and during the wedding
To become a ‘super groomsman’, you should go through the following checklist:
- The stag do: The groomsman (together with the Best Man) has primary responsibility for planning and organising a memorable stag do.
- Attire and style: The groomsman’s attire should match the groom’s but never outshine him. Usually, a tailcoat, tuxedo or dark suit is worn, depending on the wedding’s dress code.
- Support during the ceremony: You will often walk into the church alongside the groom or in the procession behind the bride and groom.
- Practical coordinator: During the reception, you’ll support the toastmaster, help guests find their seats and ensure the groom has water (and keeps his nerves in check).
From dowry to modern traditions
In the past, the groomsman had more ceremonial duties linked to old traditions such as the dowry and keeping an eye on the groom. Today, the role focuses more on friendship and creating a fantastic celebration.
How to plan a successful stag do
As the responsibility often falls on you as the groomsman, it’s important to start well in advance. A good stag do isn’t about embarrassing the groom, but about celebrating your friendship. Get the gang together early on, set a budget that everyone can afford, and focus on activities that the groom will actually enjoy – whether it’s a relaxed whisky tasting or a fast-paced adventure.
Details on dress code and etiquette
When it comes to what to wear as a groomsman at a wedding, consistency is key. If there are several groomsmen, it looks smart if you wear matching accessories. This could be anything from identical ties and bow ties to matching socks or corsages. Remember that your outfit should harmonise with the groom’s, but he should always be the centre of attention when it comes to style.
The groomsman’s role during the wedding ceremony
During the ceremony, you’re the groom’s right-hand man – quite literally. You’ll often stand on his right-hand side at the altar. One important detail that many people forget is to keep an eye on the rings – if there’s no ring bearer, it’s your job to bring them forward. Also make sure you have a handkerchief close at hand; it’s not unusual for both the groom and the guests to get a bit emotional during the vows.
Practical tips for the wedding day
As the ‘super groomsman’, it’s your job to sort out the little problems before they become big ones. It’s a good idea to have a small kit ready in the background containing:
- Spare shirt buttons and safety pins.
- Blister plasters (for new party shoes!).
- Mint sweets for fresh breath before the congratulations.
- A copy of the programme so you know exactly when the next item on the agenda begins.
Reading tip
Are you unsure what the dress code is for the rest of the party? As a groomsman, it’s good to have an overview of the whole situation. Read our comprehensive guide to wedding dress codes so you can help both yourself and the guests choose the right outfit – whether it’s a tailcoat, a tuxedo or a dark suit.
Written by:
BRÖLLOPSGUIDENPhoto:
haute weddings & Katarina FedoraRelated articles
-
GuestsYou’ll definitely be able to sort out that wedding speech – A comprehensive guide with tips and advice
Giving a speech at a wedding doesn’t have to be difficult – here’s how to do it with tips from speechwriter Magnus Alm.
-
GuestsHow to create the ultimate wedding guest list
According to many, drawing up a guest list for your wedding is one of the most difficult tasks in wedding planning. We’ve put together some…
-
GuestsYour best friend’s wedding
Your best friend is getting married and you want to do everything you can to make the day unforgettable. Here you’ll find inspiration and tips…
-
Guests37 Inspiring Wedding Wishes for Telegram and Postogram
Wedding telegrams and postcards. 37 telegrams for the wedding. Messages for telegrams and postcards for the bride and groom. You can also include these messages…
-
GuestsWedding hosts
At a traditional wedding, the hosts are the people who have sent out the invitations, or, if you like, the people who are paying for…