ISSUE FW’26
In our new FW’26 issue, we take you to the south of France and to Renée and Jan’s wedding, which was a celebration of love, friendship and style. We also sit down with Louis Abel founder Jimmy Loutfi for an in-depth interview about how his own wedding rings marked the start of a new chapter in fine jewellery, and look ahead to New York Bridal Fashion Week for the silhouettes, details and ideas that will set the tone for the coming season.
Fashion
8 fantastic Swedish wedding dress designers
As most brides-to-be discover, there’s a vast array of beautiful wedding dresses to choose from. There’s a huge international scene to explore, but our Swedish fashion designers are really on top form. So why not start there?

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As most brides-to-be discover, there’s a vast array of beautiful wedding dresses out there. There’s a huge international scene to explore, but our Swedish designers are truly top-notch.
So why not start there? Perhaps you’d like to work with the designer themselves to sketch out your dream dress, or you might find exactly what you’re looking for whilst scrolling through their online shops. Some designers create ‘made-to-order’ dresses, which means they’re sewn to order, whilst others specialise in ‘couture’, the highest form of the art of dressmaking.
01. Louice Hedin
Behind the Abby Waits brand is the young designer Louice Hedin. Her passion, combined with meetings with brides from all over the world, gave rise to an idea – a vision that began with a brushstroke on a piece of paper and was transformed into Abby Waits’s stunning collections. She creates light and flowing dresses using carefully selected lace and fabrics. The website features a wide range of classic and modern dresses, as well as the option to book a fitting appointment at the brand’s showroom in Stockholm.
02. Frida Jonsvens
Long, beautifully cut, flowing skirts and fabrics with varied textures are the hallmark of couture designer Frida Jonsvens. She wants every customer to feel special, which is why she creates only one of each design. In her studio, her imagination runs free, and her unique creations are a far cry from Swedish minimalism.
03. Ida Sjöstedt
Ida’s style is very feminine, featuring plenty of lace, and she breaks away from typical Scandinavian style. In 2010, Ida Sjöstedt Couture was launched, specialising in made-to-measure garments, primarily for weddings, but also for parties and gala events. If you loved the dress Sofia wore when she married her Prince Carl Philip, Ida Sjöstedt is the designer to turn to. She also has dresses, skirts and beautiful tops for sale in her online shop.
04. Ida Lanto
Bead-embroidered lace and flowing, sheer silk. Elegant silhouettes and deep, intricate back details are Ida Lanto’s trademark. She creates unique designs based on her clients’ personalities and styles, drawing inspiration from the diverse shapes of the female form. Perhaps that is why she is a favourite with celebrities, dressing Tilde de Paula, Kristin Kasperssen and Nikki Amini, to name but a few.
05. Malin Ek Andrén
Behind the By Malina brand, founded in 2010 in Stockholm, is the designer Malin Ek Andrén. The vision is to make the customer feel special and unique. With timeless tailoring in feminine silhouettes, By Malina Bridal offers romance, luxury or a vintage feel in its dresses and two-piece sets, amongst other items, in its online shop. Here you can also find perfect, colourful dresses for the bridal party in chiffon or silk.
06. Therese Zetterberg
Zetterberg Couture is designed by Therese Zetterberg, and the brand includes jewellery, accessories, ready-to-wear, couture and wedding dresses. The company focuses on high quality and delivering a luxurious feel. The clothes exude timeless vintage style, craftsmanship and elegance. Therese Zetterberg is also behind the beautiful jewellery brand Lily and Rose, which also has a special wedding collection.
07. Viktoria Chan
Founded in 2013 by the designer herself. Viktoria Chan creates clothes for the independent woman. Her style is inspired by architecture and natural movements, and the signature silhouette features feminine lines, minimalist details and beautiful draping in fine fabrics.
08. Lars Wallin
Behind this luxury brand lies a long and genuine experience of haute couture, with influences from French tailoring and craftsmanship. Lars Wallin creates designs for the discerning, self-assured and sophisticated woman. The designs are of the highest possible quality, exclusively handmade and unique, with a flattering fit for the woman who will wear them.
Find your dress
Do you need help finding suppliers for your wedding? Take a look at our business directory.
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